『Market Proof Marketing: Home Builder Marketing Insights』のカバーアート

Market Proof Marketing: Home Builder Marketing Insights

Market Proof Marketing: Home Builder Marketing Insights

著者： Kevin Oakley: New Home Marketing from Do You Convert
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このコンテンツについて

 A weekly new home marketing podcast for home builders and developers. Each week, Kevin Oakley and the coaching team at Do You Convert will break down the headlines, share best-practices and stories from the front line, and perform a deep dive on a relevant marketing topic. We're here to help you -- not sell you! No fluff - just honest perspectives on where to invest your time, money and energy to get the highest volume of quality new home leads to your sales teams. Take action on these ideas, and you can market proof your marketing efforts for your home building company.© 2025 Do You Convert マーケティング マーケティング・セールス 政治・政府 経済学
エピソード
  • Ep 395: Office Hours with Kevin - Debut Episode

    Ep 395: Office Hours with Kevin - Debut Episode
    2025/07/10
    Listen, like, and subscribe on your favorite platform!In this debut installment of Office Hours with Kevin, Rachel Spaugh (DYC’s Marketing & Events Manager) sits down with Kevin Oakley for a grounded-yet-ambitious conversation about what it really takes to grow as a marketer. Drawing from decades of experience, Kevin breaks down the invisible steps between just starting out and true, practiced expertise.This episode unpacks the journey through technical skill-building, data fluency, strategic thinking, and leadership, all with a lens toward avoiding the shortcuts that sabotage long-term success. If you're serious about your craft, this one will feel like a reset button.🔍 In This EpisodeThe four stages of development, from “you don’t know what you don’t know” to conscious competence, including:Why fast-tracking your career might land you face-to-face with Lucifer himselfTactical ways to stand out and get ahead (hint: daily habits matter)Signs you've mastered your craft without realizing itWhen to shut up, when to risk it, and when to stop acting your age and get curious againThe doors are open. The questions cut deep. The answers? Not for the half-hearted. If you’re in the thick of a marketing career at any stage, this episode will leave you smarter, clearer, and maybe even a little more fired up to level up.🎧 Listen now. Bring your questions next time: Office Hours exists to bring you a front-row seat into deeper conversations between a fresh pair of marketing eyes in the homebuilder industry and a seasoned pro serving up career-changing perspectives and playbooks.

    The post Ep 395: Office Hours with Kevin - Debut Episode appeared first on Online Sales and Marketing for Home Builders - DYC.
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    39 分
  • EP 394: Ride the Wave or Be Dragged

    EP 394: Ride the Wave or Be Dragged
    2025/07/02
    Listen, like, and subscribe on your favorite platform!No guests. No segments. Just Kevin, a porch mic, and four surf-side stories from Hilton Head to help you reset your marketing instincts.
He covers:What happens when you fight the tide (and lose)Why your best data might be lying to youHow to spot a shark before the lifeguard doesThe missed wave sitting in your CRMThis isn’t a how-to. It’s a how-it-feels. And sometimes that’s the episode you need.🎧 Tune in. The ocean doesn’t wait.

    The post EP 394: Ride the Wave or Be Dragged appeared first on Online Sales and Marketing for Home Builders - DYC.
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    13 分
  • Ep 393: Rule Bending, Rule Breaking

    Ep 393: Rule Bending, Rule Breaking
    2025/06/26
    Julie Jarnagin joins Beth Russell and Jackie Lipinski to tease out the topic of how to play by the rules and win. Is your team sliding into a panic-fueled (rule)bender? DYC has got you! Julie, Jackie and Beth talk mid-year pivots, market psychology, and incentives missteps, all to help you know when to break the rules vs. when to follow them. Tackling everything from Michelin guides to Groupon flops, this episode is your unofficial halftime huddle.Note: The team experienced technical difficulties throughout this episode; please excuse any audio issues as we work through new processes and platforms. Special Announcements: Summit speakers are live on the site! Visit www.onlinesalessummit.com to read about our featured keynote speakers.Story Time [03:42]Rule #1: Follow the RulesMidsummer panic? Stop bending the rules and get back on track.Dust off those goals and remember with presale, process is progress.Rule #2: Know When to Break Rule #1Find your Michelin strategy… no sabotage requiredWhen conventional wisdom and today’s trends are wrong for youIn the News [19:38]Redfin: U.S. Home Prices Hit an All-time HighMeta Advises Page Managers to Post Links in Comments🎧 Listen now and rethink what’s urgent, what’s lasting, and what your audience really needs.Like and subscribe on your favorite platform!

    The post Ep 393: Rule Bending, Rule Breaking appeared first on Online Sales and Marketing for Home Builders - DYC.
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    35 分

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