• 19. Stop Losing Sales! How to Reduce Cart Abandonment and Boost Conversions for Your eCommerce Store
    2025/03/06

    If you're an eCommerce brand owner and want to boost your conversions and bring you more sales, then you need to reduce your abandon carts!

    In this episode, Jessica breaks down 8 actionable strategies for reducing your cart abandonment so you can start seeing more conversions, more sales and even increase your average order value.

    After listening to this episode, you will have the answers to:

    • How to lower your cart abandonment
    • How will reducing your abandoned carts increase your sales
    • Why it's important to reduce your abandoned carts
    • How to improve the customer experience

    Resource Links:

    1. Track all of your important marketing metrics, including metrics from your marketing funnels, and start to see trends so you can optimize your marketing. Download your FREE Marketing Analytics Playbook NOW!
    2. Listen to Episode 8 for 7 tips for writing product descriptions that sell.
    3. Listen to Episode 12 for How to Use Upselling to Increase Each Order Volume by Over 15%
    4. Listen to Episode 15 for How to Use Email Marketing to Drive Sales.
    5. Want to connect with Jessica? Send her a DM on Instagram or send her an email at jessica@2pmmarketing.com

    Follow on Instagram:
    @2pmmarketing

    Learn more at:
    www.2pmmarketing.com

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    17 分
  • Which Email Platform is the Best for eCommerce Stores
    2025/02/27

    Are you an online store owner struggling to get sales? Do you have an email list? Are you unsure which email platform is the best for your eCommerce store?

    Then you need to listen to this episode of Marketing for eCommerce Mompreneurs.

    In this episode, Jessica breaks down which email platform is the best for an online store to bring you sales while you sleep thanks to automation tools, segmented lists for targeted messaging and testing abilities to find what's working for you.

    After listening to this episode, you'll know:

    • Which email platform is right for my Shopify store
    • How to set up automated emails
    • Why segmenting my list will bring me more sales
    • Which email flows will bring in the most revenue

    Resource Links:

    1. Track all of your important marketing metrics, including metrics from your marketing funnels, and start to see trends so you can optimize your marketing. Download your FREE Marketing Analytics Playbook NOW!
    2. Listen to Episode 8 for 7 tips for writing product descriptions that sell.
    3. Listen to Episode 15 for How to Use Email Marketing to Drive Sales.
    4. Want to connect with Jessica? Send her a DM on Instagram or send her an email at jessica@2pmmarketing.com



    Follow on Instagram:
    @2pmmarketing

    Learn more at:
    www.2pmmarketing.com

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    21 分
  • 17. How to Increase eCommerce Sales with Organic Traffic
    2025/02/20

    Do you want more sales for your online store without paying for ads or spending hours posting on social media? What your eCommerce site needs is more organic traffic through seo engine optimization - more customers searching for your business and visiting your store directly.

    If you're not sure where to start when it comes to search engine optimization, then this is the episode for you. Jessica dives into keywords, where to put them, how to incorporate SEO into your social media and more!

    Listen to this episode if you've ever found yourself asking:

    • How do I get more people to find my store on search engines?
    • Should I add a blog to my website?
    • How do I repurpose my content to get a higher ranking?
    • How do I find the right keywords for my store?
    • What strategies do I need to rank highly on search engines?

    Resource Links:

    1. Track all of your important marketing metrics, including metrics from your marketing funnels, and start to see trends so you can optimize your marketing. Download your FREE Marketing Analytics Playbook NOW!
    2. Listen to Episode 8 for 7 tips for writing product descriptions that sell.
    3. Want to connect with Jessica? Send her a DM on Instagram or send her an email at jessica@2pmmarketing.com

    Follow on Instagram:
    @2pmmarketing

    Learn more at:
    www.2pmmarketing.com

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    23 分
  • 16. How to Save 60 Hours Per Week on Your eCommerce Marketing
    2025/02/13

    Are you a mom and online store owner looking to save time on your marketing? Imagine what you could do with an extra 60 hours a month!

    In this episode of the Marketing for eCommerce Mompreneurs podcast, Jessica shares 5 strategies to start implementing that will save you time on your eCommerce store's marketing.

    Listen to this episode if you've ever found yourself,

    • Overwhelmed with marketing tasks
    • Frustrated that your marketing seems to fall flat
    • Wishing you could spend more time on your business instead of in your business
    • Looking to work more efficiently
    • Craving more time with family

    Resource Links:

    1. Track all of your important marketing metrics, including metrics from your marketing funnels, and start to see trends so you can optimize your marketing. Download your FREE Marketing Analytics Playbook NOW!
    2. Listen to Episode 8 for 7 tips for writing product descriptions that sell.
    3. Want to connect with Jessica? Send her a DM on Instagram or send her an email at jessica@2pmmarketing.com

    Follow on Instagram:
    @2pmmarketing

    Learn more at:
    www.2pmmarketing.com

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    27 分
  • 15. How to Use Email Marketing to Drive Sales
    2025/02/06

    Are you an eCommerce owner looking to earn more revenue through email marketing? Are you not sure where to start and what will give you the most return on investment and energy?

    Then you need to listen to this episode of the Marketing for eCommerce Mompreneurs podcast where Jessica shares 7 email marketing tactics that will drive more sales.

    If you're ready to learn how email marketing can transform your online business, how you can automat sales and generate an email list that doesn't depend on social media followers, then you should definitely listen to this episode.

    Listen to this episode if you've ever asked yourself:

    • How can I use email marketing to drive more online sales?
    • What's the best way to get someone to open my emails?
    • How can I automate sales through email marketing?
    • What's the best kind of emails to send to build customer loyalty?
    • How often should I be emailing my list?

    Resource Links:

    1. Before you start your online store, you need to download the FREE marketing data tracker. When you start tracking your data from the beginning, you will start to notice trends, strategize for stronger marketing and build customer loyalty. Download your FREE Marketing Analytics Playbook NOW!
    2. Want to connect with Jessica? Send her a DM on Instagram or send her an email at jessica@2pmmarketing.com

    Follow on Instagram:
    @2pmmarketing

    Learn more at:
    www.2pmmarketing.com

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    20 分
  • 14. Start Your eCommerce Business Quickly & Easily on THIS Platform
    2025/01/30

    Are you a mom who has been dreaming of starting an online store forever but aren't sure where to start? Then you need to listen to this episode of the Marketing for eCommerce Mompreneurs Podcast.

    In this episode, Jessica Howard dives into which eCommerce platform is perfect for moms because it is so easy to use, strong support tools and endless apps for a seamless eCommerce business.

    If you're ready to make your dream a reality and hear actionable tips to start building your eCommerce business, then today's episode is for you.

    Listen to this episode if you've ever wondered:

    • How do I start an online store?
    • What platform is best for eCommerce?
    • How to start an online boutique if I'm not too tech-savvy?
    • What is the top platform for an online store?
    • Which eCommerce platform has the most apps?
    • How do I make my first sale for my online store?


    Resource Links:

    1. Before you start your online store, you need to download the FREE marketing data tracker. When you start tracking your data from the beginning, you will start to notice trends, strategize for stronger marketing and build customer loyalty. Download your FREE Marketing Analytics Playbook NOW!
    2. Listen to Episode 8 for 7 tips for writing product descriptions that sell.
    3. Want to connect with Jessica? Send her a DM on Instagram or send her an email at jessica@2pmmarketing.com

    Follow on Instagram:
    @2pmmarketing

    Learn more at:
    www.2pmmarketing.com

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    23 分
  • 13. 5 Secrets to Do NOW to Build a Successful eCommerce Store
    2025/01/23

    Are you an eCommerce mompreneur who is experiencing a slow sales month and you're not sure how you should be spending your time? It's industry standard for the "J" months (January, June & July) to be slow business months. You will walk away from this episode with 5 behind the scenes or backend tasks you should complete during a slower sales month to build long-term eCommerce success.

    In this episode of Marketing for eCommerce Mompreneurs, Jessica Howard gives you 5 specific tasks to complete that will have a major impact on your online store's functionality, improve your finances, build customer loyalty and streamline your content.

    Jessica highlights what tools you can use, why these tasks will ultimately drive revenue and updates you can make to your website.

    If you're ready to utilize your time wisely, optimize your marketing, and build long-term success for your business, then today's episode is for you.

    Be sure to listen to this episode if you've ever asked yourself:

    • What should I be doing during my "downtime" as an eCommerce owner?
    • What can I do to drive more revenue?
    • How can I optimize my website for mobile?
    • How do I build strong customer relationships?
    • How to improve my email marketing strategy?
    • Is my website loading fast enough?


    Resource Links:

    1. Track all of your important marketing metrics, including metrics from your marketing funnels, and start to see trends so you can optimize your marketing. Download your FREE Marketing Analytics Playbook NOW!
    2. Listen to Episode 8 for 7 tips for writing product descriptions that sell.
    3. Want to connect with Jessica? Send her a DM on Instagram or send her an email at jessica@2pmmarketing.com



    Follow on Instagram:
    @2pmmarketing

    Learn more at:
    www.2pmmarketing.com

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    19 分
  • 12. How to Use Upselling to Increase Each Order Volume by Over 15%
    2025/01/16

    Are you ready to boost your online store's average order value over 15% through easy set it and forget it strategies? This episode will share how implementing upsell and cross-sell strategies onto your eCommerce store will boost your sales.

    In this episode of Marketing for eCommerce Momrepeneurs, Jessica Howard shares what an upsell and a cross-sell are, how to implement a upsell strategy, and why it's important for your business.

    Jessica highlights what tools and apps will work best for your store, the psychology behind why upsells work and 3 actionable tips to start implementing immediately.

    If you’re ready to optimize each order, increase your average order value, get your customers to purchase more from you, and, ultimately, increase your store's sales then you need to listen to this episode.

    After listening to this episode you will have answers to the following questions:

    • How can I increase your store average order value?
    • What can I do to get customers to buy more per order?
    • What are the best strategies to identify complementary products for cross-selling in my online store?
    • What tools or apps are most effective for automating upsell and cross-sell offers in an eCommerce store?
    • What are some examples of upsell or cross-sell techniques?


    Resource Links:

    1. Track all of your important marketing metrics, including metrics from your marketing funnels, and start to see trends so you can optimize your marketing. Download your FREE Marketing Analytics Playbook NOW!
    2. Listen to Episode 8 for 7 tips for writing product descriptions that sell.
    3. Want to connect with Jessica? Send her a DM on Instagram or send her an email at jessica@2pmmarketing.com



    Follow on Instagram:
    @2pmmarketing

    Learn more at:
    www.2pmmarketing.com

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    24 分