• TML 6: The Marketing Implications of Twitter Rebranding to X - Case Study

  • 2023/08/02
  • 再生時間: 32 分
  • ポッドキャスト

TML 6: The Marketing Implications of Twitter Rebranding to X - Case Study

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  • Over the last few months, Elon Musk has been going through a lot. He bought Twitter and has been making several changes there. Including in these changes is rebranding Twitter to X. Elon has a vision of creating an app that does everything, but what are the marketing implications behind rebranding a well known company and name?


    Join us as we uncover the marketing implications of Elon Musk rebranding Twitter to X in this marketing case study on The Marketing Lab.


    News Articles Researched:

    1. ⁠Elon buying Twitter⁠

    2. ⁠Elon's Plans with Twitter⁠

    3. ⁠Rebrand and Everything App⁠


    Apply to be on our show here:

    Apply Now


    Follow us on social media:

    Instagram | YouTube | TikTok | Facebook


    Discover more at:

    ⁠⁠⁠NewFrame Digital

    Links

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あらすじ・解説

Over the last few months, Elon Musk has been going through a lot. He bought Twitter and has been making several changes there. Including in these changes is rebranding Twitter to X. Elon has a vision of creating an app that does everything, but what are the marketing implications behind rebranding a well known company and name?


Join us as we uncover the marketing implications of Elon Musk rebranding Twitter to X in this marketing case study on The Marketing Lab.


News Articles Researched:

  1. ⁠Elon buying Twitter⁠

  2. ⁠Elon's Plans with Twitter⁠

  3. ⁠Rebrand and Everything App⁠


Apply to be on our show here:

Apply Now


Follow us on social media:

Instagram | YouTube | TikTok | Facebook


Discover more at:

⁠⁠⁠NewFrame Digital

Links

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