• The Marketing Lab

  • 著者： Tyler Sinden
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The Marketing Lab

著者： Tyler Sinden
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  • Join our host Tyler, as we talk about digital marketing, how to best use it for your business, marketing case studies, and bring in industry professionals to help grow your business online.
    Tyler Sinden
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あらすじ・解説

Join our host Tyler, as we talk about digital marketing, how to best use it for your business, marketing case studies, and bring in industry professionals to help grow your business online.
Tyler Sinden
マーケティング 経済学
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エピソード
  • TML 10: Creating a Lead Converting Magnet for Your Business

    TML 10: Creating a Lead Converting Magnet for Your Business
    2023/08/30

    Lead magnets are a crucial aspect of your businesses website to collect potential customers information. Majority of people aren't ready to buy today, so if you collect their information now, you'll be able to stay top-of-mind and build that like, know, and trust factor with them, so when they are ready to buy, they will buy from you.


    Different lead magnets that you can implement on your website and in your business:

    • Guides
    • Checklists
    • First order discount
    • Refer a friend
    • Case studies
    • Bonus Packs
    • Workbooks
    • Cheatsheets
    • Templates


    Apply to be on our show here:

    ⁠⁠Apply Now⁠⁠


    Follow us on social media:

    ⁠⁠Instagram⁠⁠ | ⁠⁠YouTube⁠⁠ | ⁠⁠TikTok⁠⁠ | ⁠⁠Facebook⁠⁠


    Discover more at:

    ⁠⁠⁠⁠⁠NewFrame Digital⁠⁠

    ⁠⁠Links
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    21 分
  • TML 9: Coinbase's Million Dollar 30-Second Campaign - Case Study

    TML 9: Coinbase's Million Dollar 30-Second Campaign - Case Study
    2023/08/23

    Here we are with another case study on a Super Bowl commercial. This time around was Coinbase's QR code bouncing between the screen. This marketing campaign revolved around finding your target audience and placing an ad that will draw their attention in and make them take action.


    They knew who their target audience was - millennials and potentially Gen Z - they used messaging in their ad that they would understand and connect with and they placed their ad directly in front of them.


    Consider these steps when you are working on your marketing campaign.


    Coinbase Super Bowl Commercial


    Apply to be on our show here:

    ⁠⁠Apply Now⁠⁠


    Follow us on social media:

    ⁠⁠Instagram⁠⁠ | ⁠⁠YouTube⁠⁠ | ⁠⁠TikTok⁠⁠ | ⁠⁠Facebook⁠⁠


    Discover more at:

    ⁠⁠⁠⁠⁠NewFrame Digital⁠⁠

    ⁠⁠Links
    続きを読む 一部表示
    14 分
  • TML 8: The Real Reason They Push the Narrative of Feminine Men

    TML 8: The Real Reason They Push the Narrative of Feminine Men
    2023/08/16

    Over the last few years, there has been a big push to promote feminine men and that it's alright to show this side. They are trying to create a less masculine male.


    Although there are several different theories out there why this may be happening, on a run, I had this thought in terms of marketing and business why they may be pushing this narrative.


    In this episode, we dive into the possibilities as to why they would try to create a feminine male and how it would create more revenue for their business.


    Apply to be on our show here:

    ⁠Apply Now⁠


    Follow us on social media:

    ⁠Instagram⁠ | ⁠YouTube⁠ | ⁠TikTok⁠ | ⁠Facebook⁠


    Discover more at:

    ⁠⁠⁠⁠NewFrame Digital⁠

    ⁠Links
    続きを読む 一部表示
    18 分

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