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In this episode of Aspire for More with Erin, Erin's first international guest, Nicole Belanger, founder of Leaderboard Sales, joins to share her insights on relationship-based selling. Nicole explains the concept of 'dropping the outcome,' which focuses on improving sales by prioritizing the customer experience over direct sales metrics. The discussion delves into strategies for managing expectations, the importance of consistency in sales behaviors, the impact of leadership on sales teams, and how breaking down goals into daily tasks can lead to success.

00:00 Introduction and Guest Introduction

01:02 The Power of Dropping the Outcome

01:32 Relationship-Based Selling in Senior Living

03:14 Metrics and KPIs: Balancing Numbers and Relationships

05:26 The Importance of Practice and Feedback

07:53 Managing Expectations and Adding Value

10:56 Leadership and Growth Orientation

16:02 Breaking Down Lofty Goals

31:05 The Role of Education in Sales

36:52 Conclusion and Final Thoughts

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