Marketing has lost its soul. Let’s get it back.

64% of consumers say they’re more likely to buy from a brand that shares their values. (Source: Accenture)

Yet most marketing still sounds like this:

“Optimize operational workflows to drive scalable efficiencies.”

That’s not connection. That’s a keyword graveyard.

In our latest workshop, From Clicks to Connection: Reclaiming the Soul of Marketing, we explored how purpose, empathy, and emotional resonance can transform your marketing from hollow to human.

Here’s what we cover:

+ What the “Empathy Gap” is—and how to close it

+ How mirror neurons and emotional contagion drive loyalty

+ Why purpose-driven brands grow 3x faster (Deloitte)

+ Live demos of how aiCMO can turn soul into strategy—in seconds

We also brake down three campaigns that still give people goosebumps:

⚡ Dove’s Real Beauty

⚡ Apple’s Think Different

⚡ Always’ Like a Girl

Hosted by Stephen Sakach, Mike Liwski and Tullio Siragusa

Each one shows what happens when brands choose courage over convention.

Great marketing doesn’t just sell.

It inspires.

It builds love into scalable systems.

Let’s stop creating noise and start creating meaning.

Purpose isn’t a tagline—it’s a living, breathing part of your business. But as your company grows, how do you keep that purpose alive and aligned?

This week on our final Scaling with Purpose Kit Series, we explore:

✅ When and how to evolve your company’s purpose without losing its soul

✅ Why staying static can lead to irrelevance—and how to adapt with integrity

✅ Real examples of brands expanding impact by reconnecting with their essence

✅ Practical strategies for aligning purpose with your team, your customers, and your campaigns

🎙️ Hosted by Stephen Sakach, Tullio Siragusa & Ash Maher

If your business is evolving, your purpose should too. Join us for this final episode in the series—designed to help leaders scale without losing what matters most.

💬 What does evolving your company’s purpose look like in your world? Drop a comment and join the conversation.

Grief in the Workplace: Are We Doing Enough?

📊 Did you know that one in nine employees in the U.S. experiences the death of a loved one each year? Yet 51 percent of those employees leave their job within 12 months of the loss (Harvard Business Review).

Join us for an episode of The Bliss Business Podcast with Justin Clifford, CEO of Bereave, as we explore how businesses can support grieving employees with compassion, clarity, and care.

🎙️ Hosted by Stephen Sakach & Tullio Siragusa

In this episode, we’ll discuss:

+ The hidden costs of grief in the workplace (over $75 billion annually in the U.S.)

+ Why most companies fail to support grieving employees effectively

+ Practical strategies to build a grief-informed workplace

+ How Bereave is helping businesses turn compassion into action

If you’re a leader, HR professional, or someone who believes in creating a more human-centric workplace, this episode is for you.

💬 How does your company support grieving employees?