Join Tom Kelly and email marketing expert Kristi Scott as they explore the ins and outs of email fundraising for nonprofits. Discover why email remains one of the most effective ways to engage donors and learn how a well-crafted donor welcome sequence can build loyalty from the very first interaction.

From planning your email sequence to understanding what makes a welcome email powerful, Christy shares actionable insights tailored to nonprofits of all sizes. Find out why frequent, purposeful emails are critical—even for small nonprofits—and get tips on measuring the success of your email campaigns.

Plus, Kristi is offering a free three-part email sequence template for all listeners! Whether you're just starting or looking to improve your email strategy, this episode is packed with practical tips to elevate your nonprofit's donor engagement and retention.

🔗 Free Resource: Download email templates for donor welcome sequences https://kscott.link/newdonor

Connect with Kristi- https://www.linkedin.com/in/kristipscott/

Connect with Tom - https://www.linkedin.com/in/tomkelly5/

Tom is joined by Sean Kosofsky, aka "The Nonprofit Fixer," to discuss the top five creative metrics nonprofits should track to measure organizational effectiveness. Discover innovative ways to showcase impact beyond numbers, from leveraging technology to enhancing your reputation as "currency." Sean shares tips on resilience, building strong community relationships, and preventing challenges before they arise—all essential skills to ensure sustainable growth for any nonprofit. Whether you're a seasoned nonprofit leader or just starting, this episode offers game-changing strategies and tools to take your organization to the next level. Don’t miss out on learning how to maximize your impact, secure donor trust, and set your nonprofit on the path to raising $1 million and beyond. Key Takeaways: - Creative metrics for measuring nonprofit effectiveness - The power of technology in nonprofit operations - Building resilience and crisis planning - Enhancing nonprofit reputation and social proof Check out the full 18 nonprofit metrics you're not using but should be - https://www.nonprofitfixer.com/nonprofit-fixer-blog/18-nonprofit-metrics-youre-not-using-but-should Connect with Sean - https://www.linkedin.com/in/kosofsky/ Connect with Tom - https://www.linkedin.com/in/tomkelly5/

Tom Kelly and nonprofit expert Allison Plattsmier share actionable nonprofit fundraising strategies tailored to different generations—from Baby Boomers and Gen X to Millennials and Gen Z. Learn how to engage younger donors through mobile-friendly, social media-driven approaches, while mastering donor segmentation and strategic growth for your nonprofit.

Discover how to boost donations by crafting personalized messages, and explore proven techniques to double or even triple your nonprofit’s annual revenue. Topics Covered:

• Nonprofit fundraising strategies for Boomers, Gen X, Millennials, & Gen Z
• Donor engagement tactics and how to tailor your messaging
• How to increase donations with social media and mobile-friendly strategies

The importance of donor segmentation for strategic nonprofit growth Connect with Allison - https://www.linkedin.com/in/allisonplattsmier/ Connect with Tom - https://www.linkedin.com/in/tomkelly5/

We dive deep into how nonprofits can scale their fundraising efforts by transitioning from outdated spreadsheets to powerful CRM systems. Joined by financial data expert Christine Robertson, we discuss the benefits of donor management systems, how personalized donor relationships can double or even triple donations, and the key CRM features every nonprofit needs to grow. If you're still using Excel or Google Sheets to manage your donor data, this episode is for you! Learn how to simplify donor management, boost fundraising efficiency, and take your nonprofit to the $1 million mark and beyond. 🎙️ Key Topics Covered:

• Nonprofit CRM vs. Spreadsheets
• Donor database management tips
• How to personalize donor communications
• Must-have CRM features for nonprofit growth
• Strategies to scale donations using data

👉 For more information on NPact, head over to their website! https://npact.com/ Connect with Christine - / christine-robertsonky Connect with Tom - / tomkelly5

Tom Kelly dives deep into the critical topic of nonprofit board assessments with Gregory Nielsen, President and CEO of Nielsen Training and Consulting. Gregory shares invaluable insights on why assessing your board's performance regularly is essential for the long-term success of any nonprofit.

Learn the importance of setting clear board expectations, fostering accountability, and how a strong, diverse board can significantly impact your organization’s growth. Whether you're a small nonprofit or a large organization, this conversation covers practical tips and strategies to elevate your board’s effectiveness.

Don't miss out on learning how to assess and optimize your board's performance before issues arise, and discover the benefits of bringing in a third-party facilitator like Gregory to ensure your nonprofit is set up for success.

Topics Covered:

- Why regular board assessments are crucial for nonprofit success.

- How small nonprofits can conduct effective board assessments.

- The 3 D's of great board members: Doers, Donors, and Door Openers.

- When to expand your board beyond friends and family.

- Best practices for board recruiting and accountability.

- How strategic planning ties into board assessments.

👉 For more information on board assessments and consulting services, visit Gregory’s website: nielsenconsults.com

Connect with Gregory - https://www.linkedin.com/in/gregory-nielsen-773a5924/

Connect with Tom - https://www.linkedin.com/in/tomkelly5/

About Our Channel

Our channel is dedicated to providing nonprofits with the tools and strategies they need to thrive. From fundraising tactics to donor engagement tips, we cover everything you need to grow your impact.

Check out our channel here: https://www.youtube.com/@realtomkelly

About Our Products & Company

We offer comprehensive solutions designed to help nonprofits maximize their impact and streamline their operations. Learn more about our products and services:

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#NonprofitLeadership #BoardAssessment #NonprofitGrowth #NonprofitBoards

In this episode of the Million Dollar Nonprofit, we dive deep into the world of cryptocurrency donations with special guest Pat Duffy, co-founder of The Giving Block. Together, they explore how nonprofits can leverage crypto donations to unlock new streams of revenue, reach younger donors, and future-proof their organizations. Pat shares valuable insights on how nonprofits can easily implement cryptocurrency donation systems and the massive tax advantages for donors.

What you'll learn in this episode:

- The benefits of accepting cryptocurrency for nonprofits

- How to easily implement crypto donations with minimal technical knowledge

- The tax advantages of donating crypto for both nonprofits and donors

- How cryptocurrency can attract younger, wealthier donors

- Real-world examples of successful crypto fundraising campaigns

- Steps to get your nonprofit ready for Crypto Giving Tuesday

Whether you're new to crypto or looking to integrate it into your fundraising strategy, this episode provides actionable steps and expert advice to get started. Learn how crypto philanthropy is reshaping the nonprofit sector and why accepting cryptocurrency could be the key to growing your donations.

Don’t miss this insightful episode on the future of nonprofit fundraising with cryptocurrency!

Check out The Giving Block - https://thegivingblock.com/

Connect with Pat - https://www.linkedin.com/in/thisispatduffy/

Connect with Tom - https://www.linkedin.com/in/tomkelly5/

We’re proud to have CharityAuctionsToday as a sponsor of the Million Dollar Nonprofit Podcast. Their all-in-one platform helps nonprofits raise more with less effort, making fundraising simpler and more effective.

https://www.charityauctionstoday.com/

Are you growing your nonprofit and unsure how to tackle IT and cybersecurity challenges? In this episode of the Million Dollar Nonprofit Podcast, we talk about the key steps nonprofits should take to safeguard their data, prevent cyberattacks, and set up secure processes as they scale. Jason, an IT expert with years of experience working with nonprofits, shares real-world examples, like how a small dog sanctuary was hit with ransomware, and offers practical tips for strengthening your organization's IT infrastructure.

Learn why setting up policies and procedures is critical, how multi-factor authentication can be a game-changer, and how even small nonprofits can afford to implement data backups and security measures. Don't let cyber threats catch your nonprofit off guard—take action today.

Topics Covered:

• Key cybersecurity tips for nonprofits
• Importance of IT policies and procedures
• Real-life cybersecurity threats and solutions
• How small nonprofits can protect themselves

Mentioned Resources:

• Visit https://takenoquarter.com/ for IT solutions and support for nonprofits.

Find free playbooks and resources for your nonprofit at https://realtomkelly.com/ Connect with Jason - https://www.linkedin.com/in/nqcjason/ Connect with Tom - https://realtomkelly.com/

We’re proud to have CharityAuctionsToday as a sponsor of the Million Dollar Nonprofit Podcast. Their all-in-one platform helps nonprofits raise more with less effort, making fundraising simpler and more effective.

https://www.charityauctionstoday.com/

In this episode, we dive into the often overlooked post-grant process, discussing crucial steps nonprofits should take after being awarded a grant.

While securing funding is exciting, it comes with the responsibility of managing those funds properly. Our guest shares key insights on maintaining compliance, fostering strong relationships with funders, and implementing simple, yet effective systems to stay on top of grant management.

What You’ll Learn:

• How to strengthen essential relationships to support your mission.
• Ways to streamline your processes for better efficiency.
• The importance of key roles in managing your organization's success.
• Proven strategies to ensure you're always ready for future opportunities.
• The secrets behind long-term sustainability and growth.

We also explore how smaller organizations can manage grants without a dedicated administrator and how they can leverage past successes for future funding. Tune in for practical advice that will help your nonprofit thrive beyond the grant award!

Connect with Page and her business!

https://www.linkedin.com/in/pagehinerman/ https://pagecapacitybuilders.com/

Connect with Tom

https://realtomkelly.com/

We’re proud to have CharityAuctionsToday as a sponsor of the Million Dollar Nonprofit Podcast. Their all-in-one platform helps nonprofits raise more with less effort, making fundraising simpler and more effective.

https://www.charityauctionstoday.com/