検索キーワード： データサイエンス

Coal, iron ore, and oil were the key productive assets that fueled the Industrial Revolution. Today data is the vital raw material of the information economy. The explosive abundance of this digital asset, more than doubling every two years, is creating a new world of opportunity and challenge. Data-ism is about this next phase, in which vast, Internet-scale data sets are used for discovery and prediction in virtually every field. It is a journey across this emerging world with people, illuminating narrative examples, and insights.

Everybody says email marketing died a long time ago. Don't believe them! It's alive, kicking and still the number one way to grow your brand on the Internet. Growing a massive email list means you have a group of people who are interested in what you have to offer. Consider this audiobook as your email marketing blueprint or your one-stop marketing guide that has all the information you need to get started in the world of email marketing. 

Taking up where the best-selling A Simple Introduction to Data Science, left off, Lars Nielsen's A Simple Introduction to Data Science, Book 2 expands on elementary concepts introduced in the first volume while at the same time embracing several new and key topics.

List the hottest buzzwords in business today and "analytics" is bound to come out near the top. But to most people, analytics implies complex tools and technical experts manipulating massive amounts and varieties of information (i.e.,"Big Data"). But complex Big Data analytics isn't the only game in town. And many people don't realize that a business doesn't need data scientists and complex tools to derive useful information and valuable benefits from any amount of raw data.

This audiobook has lots of valuable, eye-opening information about data analytics, which will help you understand the concept of data mining, data collection, big data analytics for business, and business intelligence concepts. With this audiobook, not only will you understand all the internal nitty-gritties about data analytics, you will also understand why data analytics is changing the business arena. You’ll realize that the high-performance analytics will enable you to do stuff that you never thought about before.

Scott Hartley first heard the terms fuzzy and techie while studying political science at Stanford University. If you majored in the humanities or social sciences, you were a fuzzy. If you majored in the computer sciences, you were a techie. This informal division has quietly found its way into a default assumption that has misled the business world for decades: that it's the techies who drive innovation.

Need to learn SQL for work, but don't know where to start? Ever tried to learn, but got bored with dry-as-dust textbooks? Let SQL with a Smile introduce you to the Structured Query Language with a laid-back approach - and a lot of bad jokes! Don't get bogged down with database details you don't need yet.

This guide aims at expediting your discovery of smarter investment strategies by providing basic information about Ethereum to help you seamlessly build your investment portfolio, while confidently navigating the various concepts of mining, smart contracts, and gaining returns. This guide is also fully aware that Ethereum is still in its infancy and is laced with unique risks and complexities.

Integrating Hadoop leverages the discipline of data integration and applies it to the Hadoop open-source software framework for storing data on clusters of commodity hardware. It is packed with the need-to-know for managers, architects, designers, and developers responsible for populating Hadoop in the enterprise, allowing you to harness big data.

This book is a scientific expedition to research and explore the enterprise-grade big data appliances with blended OLTP and OLAP capabilities. Enterprise database systems with the aid of big data analytics create an intelligent ecosystem by taming and wrangling the data coming from extreme-disparate sources of structured and unstructured channels with massive parallelization techniques to discover, visualize, predict, and action the patterns and trends of mashups of big data.

When "metadata" became breaking news, appearing in stories about surveillance by the National Security Agency, many members of the public encountered this once-obscure term from information science for the first time. Should people be reassured that the NSA was "only" collecting metadata about phone calls - information about the caller, the recipient, the time, the duration, the location - and not recordings of the conversations themselves? Or does phone call metadata reveal more than it seems?

Ever woken from a night of revelry to find your drunken antics the subject of a tagfest? Ever accidentally wall-posted yourself into a relationship row or been hunted by a school-days stalker? If your real social life is dying a death at the hands of your virtual one, fear not, Facebookers - help is just a little book away.This cheeky unofficial guide will show you how to navigate the perilous pitfalls of life online while having as much fun as possible.

In this book, Michael Smith and Rahul Telang, experts on entertainment analytics, show how the success of House of Cards upended the film and TV industries - and how companies like Amazon and Apple are changing the rules in other entertainment industries, notably publishing and music. We're living through a period of unprecedented technological disruption in the entertainment industries.

While the world is transfixed by bitcoin mania, your competitors are tuning out the noise and making strategic bets on blockchain. Your rivals are effortlessly tracking every last link in their supply chains. They're making bureaucratic paper trails obsolete while keeping their customers' data safer and discovering new ways to use this next foundational technology to sustain their competitive advantage.

The Real Business of Blockchain is one of the first audiobooks on this transformative technology written for business leaders. Authors David Furlonger and Christophe Uzureau - both of Gartner, the world-renowned research and advisory company - will help you: assess how blockchain will impact your business by cutting through the hype and finding the real story; explore the value proposition that blockchain technologies offer; make smart near- and mid-term investments in your blockchain strategy; and position you and your organization in a new competitive landscape in the future.

Info We Trust celebrates data storytelling, as explained by one of the field's most talented creators. Both engineer and artist, R. J. Andrews draws on disciplines from across the human experience to show how to create new ways of seeing the world. And most importantly, to build powerful data-driven information that is worthy of trust.

Big Data Revolution is a guide to improving performance, making better decisions, and transforming business through the effective use of big data. Listeners are guided through tried-and-true methodologies for getting more out of data and using it to the utmost advantage. This audiobook describes the major trends emerging in the field, the pitfalls and triumphs being experienced, and the many considerations surrounding big data, all while guiding listeners toward better decision-making from the perspective of a data scientist.   

A revolution is under way across the globe, yet very few people understand it. Basic Blockchain explains everything you need to know to understand the technology that will soon disrupt and revolutionise everything from financial and health services to the property market and how we vote.

Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers.

You can’t ignore MySpace if you’re a parent—but you don’t have to be intimidated by it. This simple, step-by-step exploration of what MySpace means in your teen’s life helps even computer-challenged parents and grandparents understand this communication revolution and make informed, confident decisions about their teen’s use of MySpace.