Finally, we are learning that simplicity equals sanity. We’re rebelling against technology that’s too complicated, DVD players with too many menus, and software accompanied by 75-megabyte “read me” manuals. The iPod’s clean gadgetry has made simplicity hip. But sometimes we find ourselves caught up in the simplicity paradox: we want something that’s simple and easy to use, but also does all the complex things we might ever want it to do.

Almost everything we want in life involves other people. Whether you want a better social life, a promotion at work, or a good romantic relationship, it all depends on the way you communicate. Lack of communication skills is exactly what ruins most peoples’ lives. Luckily, "communicating" is not only simple and straightforward but also easy to master, even if you’re shy, introverted or have social anxiety. This book will guide you on how you can quickly move through conversations, and express yourself in a manner that is conducive to relationship-building and productivity.

In this monumental history, Vaclav Smil provides a comprehensive account of how energy has shaped society, from pre-agricultural foraging societies through today's fossil fuel-driven civilization and offers listeners a magisterial overview of humanity's energy eras.

Education can be enriching and transformative. It can also be downright excruciating—even demoralizing. When it comes to learning, why are some of us lovers and some of us haters? Welcome to the world of educational psychology, which uses science to explore what causes people to engage and learn, and what we can do to make learning opportunities more enjoyable and impactful. Spoiler alert: Teachers can only do so much. Students, too, must take control of their learning. Unfortunately, many of us never, ahem, learned the skills to do just that.

In this Very Short Introduction, Simon Horobin investigates how we have arrived at the English we know today and celebrates the way new speakers and new uses mean that it continues to adapt. Engaging with contemporary concerns about correctness, Horobin considers whether such changes are improvements or evidence of slipping standards.

Hannibal Barca is famous for marching an eclectic mix of troops across the Alps and into the Roman heartland during the Second Punic War. But how much do we know about the world Hannibal was born into and came of age in? In Hannibal: The Military Genius Who Almost Conquered Rome, get to know one of history’s most impressive generals from the political and military conflicts that defined his adolescence to the battles that made him famous. These 15 lectures will paint a portrait of not only Hannibal, but also his enemies and allies.

For going on two decades, Scientific American’s “Ask the Experts” column has been answering reader questions on all fields of science. We’ve taken your questions from the basic to the esoteric and reached out to top scientists, professors, and researchers to find out why the sky is blue or whether we really only use 10 percent of our brains. Now, we’ve combed through our archives and have compiled some of the most interesting questions (and answers) into a series of books.

In this collection of lectures that Richard Feynman originally gave in 1963, unpublished during his lifetime, the Nobel Prize-winning physicist discusses several of the ultimate questions of science. What is the nature of the tension between science and religious faith? Why does uncertainty play such a crucial role in the scientific imagination? Is this really a scientific age?

There is no one better qualified than Jared Diamond - renowned expert in the fields of physiology and evolutionary biology and award-winning author - to explain the evolutionary forces that operated on our ancestors to make us sexually different. With wit and a wealth of fascinating examples, he explains how our sexuality has been as crucial as our large brains and upright posture in our rise to human status.

J. Robert Oppenheimer was one of the iconic figures of the 20th century, a brilliant physicist who led the effort to build the atomic bomb but later confronted the moral consequences of scientific progress. When he proposed international controls over atomic materials, opposed the development of the hydrogen bomb, and criticized plans for a nuclear war, his ideas were anathema to powerful advocates of a massive nuclear buildup during the anti-Communist hysteria of the early 1950s.

The aim of this book is to explain, carefully but not technically, the differences between advanced, research-level mathematics and the sort of mathematics we learn at school. The most fundamental differences are philosophical, and listeners of this book will emerge with a clearer understanding of paradoxical-sounding concepts such as infinity, curved space, and imaginary numbers. The first few chapters are about general aspects of mathematical thought.

Celebrated promoter of the "Four P's of Marketing", Philip Kotler, explains how marketers can use technology to address customers' needs and make a difference in the world. In a new age when marketers are struggling with the digital transformation of business and the changing behavior of customers, this book provides marketers with a way to integrate technological and business model evolution with the dramatic shifts in consumer behavior that have happened in the last decade.

A new industrial revolution has begun. Like mechanization or electricity before it, artificial intelligence will touch every aspect of our lives—and cause profound disruptions in the balance of global power, especially among the AI superpowers: China, the United States, and Europe. Autonomous weapons expert Paul Scharre takes listeners inside the fierce competition to develop and implement this game-changing technology and dominate the future.

For centuries, experts have argued that learning was about memorizing information: You're supposed to study facts, dates, and details, burn them into your memory, and then apply that knowledge at opportune times. But this approach to learning isn't nearly enough for the world that we live in today, and in Learn Better journalist and education researcher Ulrich Boser demonstrates that how we learn can matter just as much as what we learn.

The definitive guide to stock trading, Stocks for the Long Run has been providing the knowledge, insights, and tools that traders need to understand the market for nearly thirty years. It's been updated with new chapters and content on: the role of value investing; the impact of ESG-Environmental/Social/Governance-issues on the future of investing; the current interest rate environment; future returns investors should expect in the bond and stock markets; the role of international investing; the long-run risks on equity markets; and the importance of black swan events.

Geneticists like David Reich have made astounding advances in the field of genomics, which is proving to be as important as archaeology, linguistics, and written records as a means to understand our ancestry. In Who We Are and How We Got Here, Reich allows listeners to discover how the human genome provides not only all the information a human embryo needs to develop but also the hidden story of our species.

Following a remarkable epoch of greater dispersion of wealth and opportunity, we are inexorably returning towards a more feudal era marked by greater concentration of wealth and property, reduced upward mobility, demographic stagnation, and increased dogmatism. If the last 70 years saw a massive expansion of the middle class, not only in America but in much of the developed world, today that class is declining and a new, more hierarchical society is emerging. The new class structure resembles that of Medieval times.

Learning Agile is a comprehensive guide to the most popular agile methods, written in a light and engaging style that makes it easy for you to learn. Agile has revolutionized the way teams approach software development, but with dozens of agile methodologies to choose from, the decision to "go agile" can be tricky. This practical book helps you sort it out, first by grounding you in agile's underlying principles, then by describing four specific - and well-used - agile methods: Scrum, extreme programming (XP), Lean, and Kanban.

グローバルビジネス初心者必携。実際に英語で仕事をする先輩達が抱いたリアルな英語の疑問・悩みを先取りし、解消させて、スムーズなスタートを切ろう！

In an audiobook that challenges everything you thought you knew, W. Chan Kim and Renee Mauborgne assert that tomorrow's leading companies will succeed, not by battling their rivals for market share in the bloody "red ocean" of a shrinking profit pool, but by creating "blue oceans" of untapped new market spaces ripe for growth.

Logic is often perceived as having little to do with the rest of philosophy, and even less to do with real life. In this lively and accessible introduction, Graham Priest shows how wrong this conception is. He explores the philosophical roots of the subject, explaining how modern formal logic deals with issues ranging from the existence of God and the reality of time to paradoxes of probability and decision theory. Along the way, the basics of formal logic are explained in simple, non-technical terms, showing that logic is a powerful and exciting part of modern philosophy.

Language defines us as a species, placing humans head and shoulders above even the most proficient animal communicators. But it also beguiles us with its endless mysteries, allowing us to ponder why different languages emerged, why there isn't simply a single language, how languages change over time and whether that's good or bad, and how languages die out and become extinct.

This Very Short Introduction looks at the science of nuclear weapons and how they differ from conventional weapons. Tracing the story of the nuclear bomb, Joseph Siracusa chronicles the race to acquire the H-bomb, a thermonuclear weapon with revolutionary implications; and the history of early arms control, nuclear deterrence, and nonproliferation. He also tracks the development of nuclear weapons from the origins of the Cold War in 1945 to the end of Moscow-dominated Communism in 1991, and examines the promise and prospect of missile defense.

"Correlation does not imply causation". This mantra has been invoked by scientists for decades and has led to a virtual prohibition on causal talk. But today, that taboo is dead. The causal revolution, sparked by Judea Pearl and his colleagues, has cut through a century of confusion and placed causality - the study of cause and effect - on a firm scientific basis.

Harry Benson suffers from violent seizures. So violent that he often blacks out when they take hold. Shortly after severely beating two men during an episode, the police escort Benson to a Los Angeles hospital for treatment. There, Dr. Roger McPherson, head of the prestigious Neuropsychiatric Research Unit, is convinced he can cure Benson with an experimental procedure that would place electrodes deep in his brain's pleasure centers.