Nudge: The Final Edition
Improving Decisions About Money, Health, and the Environment
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ナレーター:
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Sean Pratt
このコンテンツについて
Since the original publication of Nudge more than a decade ago, the title has entered the vocabulary of businesspeople, policy makers, engaged citizens, and consumers everywhere. The book has given rise to more than 200 "nudge units" in governments around the world and countless groups of behavioral scientists in every part of the economy. It has taught us how to use thoughtful "choice architecture" - a concept the authors invented - to help us make better decisions for ourselves, our families, and our society.
Now, the authors have rewritten the book from cover to cover, making use of their experiences in and out of government over the past dozen years as well as an explosion of new research in numerous academic disciplines. To commit themselves to never undertaking this daunting task again, they are calling this the "final edition". It offers a wealth of new insights, for both its avowed fans and newcomers to the field, about a wide variety of issues that we face in our daily lives - COVID-19, health, personal finance, retirement savings, credit card debt, home mortgages, medical care, organ donation, climate change, and "sludge" (paperwork and other nuisances we don't want and that keep us from getting what we do want) - all while honoring one of the cardinal rules of nudging: make it fun!
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
©2008, 2009, 2021 Richard H. Thaler and Cass R. Sunstein (P)2021 Gildan Mediaこちらもおすすめ
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- 完全版
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For today’s teen, being able to communicate clearly in front of an audience is essential. From class presentations to interviews to online videos, an engaging talk can not only inspire and electrify a room, it can change people’s minds, and even change the world. Thank You for Coming to My TED Talk is the definitive guide to public speaking for a teen audience. Drawing from a teen’s day-to-day world - school, extracurriculars, online videos, college admissions procedures, bat and bar mitzvahs, debates, and more - head of TED Chris Anderson shares proven techniques.
著者: Chris Anderson, 、その他
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What Makes an Effective Executive
- 著者: Peter F. Drucker
- ナレーター: Bill DeWees
- 再生時間: 23 分
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This concise audiobook is based on Mr. Drucker's summary of The Effective Executive done at the request of Harvard Business Review and is now one of their best selling published works. This article is a perfect way to learn about the subject broadly in a short period of time. Unlike many articles of this kind, summarizing a book's contents, this article was written and crafted by the author himself.
著者: Peter F. Drucker