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In Marketing 6.0, the celebrated promoter of the "Four P's of Marketing," Philip Kotler, explains how marketers can use technology to address customers' needs and make a difference in the world. In a new age of metamarketing, this book provides marketers with a way to integrate technological and business model evolution with the dramatic shifts in consumer behavior that have happened in the last decade.

An alien civilization offers the human race a deal—access to the Other Side and the extraction of its resources in exchange for technology and knowledge. Thanks to this, humanity opens up a whole new universe full of unusual opportunities. Alex, just starting out as a prospector, sets off to the Other Side for the first time, but during the journey he finds himself in an unknown and extremely dangerous area, from where he can only escape over the bodies of his enemies.

The world is changing dramatically, and it's easy to be alarmed and lose focus of what matters most. Don't fall into that trap! Build leadership skills, boost productivity, and learn and apply the time-tested principles of The 7 Habits of Highly Effective People.

Stoicism for Dummies will teach you the basic principles of stoic philosophy and show you how it can help you navigate the ups and downs of life. We all face challenges and setbacks, and, if we have the right mindset, we can sail through them with ease. This book offers a comprehensive look at Stoic philosophy, uncovering its strengths and attractions and shedding light on its limitations, both in the ancient world where it was developed, and in our world today. Learn how you can apply stoic principles for personal growth and better living.

The Employee Experience helps organizations attract and retain top talent, and reveals the secrets for building a deeply engaged workforce. With insights into the dynamics of trust and mutual expectations, this book proves that before you can deliver a transcendent customer experience (CX), you must first build a superlative employee experience (EX). It's not about perks. It's not about creating a worker's utopia, and it doesn't mean that work must be easy; employees are responsible for managing expectations and meeting the organization's requirements

More than a decade ago, the historian Tony Judt considered whether the behavior of Israel was becoming not only "bad for Israel itself" but also, on a wider scale, "bad for the Jews." Under the leadership of Benjamin Netanyahu, this issue has grown ever more urgent. In The State of Israel vs. the Jews, veteran journalist Sylvain Cypel addresses it in depth, exploring Israel's rightward shift on the international scene and with regard to the diaspora.

For decades, our world has understood that we are on the brink of an apocalypse—yet the only implemented solutions have been small and convenient, feel-good initiatives that avoid unpleasant truths about the root causes of our impending disaster. Wes Jackson and Robert Jensen argue that we must reconsider the origins of the consumption crisis and the challenges we face in creating a survivable future. Longstanding assumptions about economic growth and technological progress—the dream of a future of endless bounty—are no longer tenable.

College graduation is a major life event, and the steps taken after are crucial to setting your graduate up for success. This book helps new graduates begin this new phase of their life with positivity and momentum. It includes questions to challenge their current beliefs, and daily inspiration with quotes and powerful affirmations to lead them to a successful and fulfilling life. Start your college graduate off in life with timeless words of affirmation, inspiring quotes, and thought-provoking questions. Help them build and maintain good habits and stay focused and motivated.

Discover the secrets of written persuasion!

This book triggers you to think and act strategically, shows what you can learn from business models inside and outside your industry, and urges you to apply those learnings to make your own shift.

During extraordinary moments of consciousness - shock, meditative states and sudden mystical revelations, out-of-body experiences, or drug intoxication - our senses of time and self are altered; we may even feel time and self dissolving. These experiences have long been ignored by mainstream science. Recent research, however, has located the neural underpinnings of these altered states of mind. In this book, neuropsychologist Marc Wittmann reveals how experiences that disturb or widen our everyday understanding of the self can help solve the mystery of consciousness.

On the eve of her wedding, Emily, a top Hollywood agent, is devastated to learn that her CEO fiancé is a serial cheater. Refusing to follow her instincts, she goes ahead with the marriage in order to preserve her hard-earned membership in the one percent. A master maneuverer, Emily is confident that she can outsmart her husband, clean up his messes, while enjoying the fabulous fruits of high-powered coupledom. When her husband embarks on an audacious affair with his volatile young receptionist, Emily’s savvy is put to the test.

From the cockpit of an F/A-18 Hornet, U.S. Navy Commander Frank Weisser conveys the lessons he learned flying as the Lead Solo for the Blue Angels, on multiple combat deployments, and as stunt pilot for Top Gun: Maverick. Each chapter opens with a flight sequence and describes a lesson, skill, or value that Weisser learned in the sky and that carried him through a life of service with the Navy: finding focus, developing trust, opening communication, overcoming adversity, facing failure, and recognizing courage within oneself.

They are Microserfs - six code-crunching computer whizzes who spend upward of 16 hours a day "coding" and eating "flat" foods as they fearfully scan company e-mail to learn whether the great Bill is going to "flame" one of them. But now there's a chance to become innovators instead of cogs in the gargantuan Microsoft machine. The intrepid Microserfs are striking out on their own-living together in a shared digital flophouse as they desperately try to cultivate well-rounded lives and find love amid the dislocated, subhuman whir and buzz of their computer-driven world.

Combining ancient epic and myth with analogies from biology and the natural world, Joel P. Christensen explores the creative process and how narratives develop. This bold work urges listeners to treat narratives as living things with their own agency in the world.

Lawyer Jason Feldman finds his girlfriend, Emily, dead of a fentanyl overdose. She was the best thing that happened to him since being forced to rebuild his life, struggling to stay sober after being falsely accused of murder, and being suspended from the practice of law. When the police write Emily’s murder off as accidental, Jason and Emily’s roommate, Delaney, begin their own investigation. Together, Jason and Delaney uncover a dangerous secret that endangers not only their lives, but the lives of those around them.

When a group of young Native Americans launches a series of protests against climate change and its effects on the waters and woods of Maine, veteran FBI agent Ryan Tapia is assigned to monitor the movement. The protestors, who become determined to split away from American society, are led by "Peeled Paul" Soco, a Malpense hermit who played a key role in one of Tapia's previous investigations. When the marchers begin making camps on the lawns of luxurious summer mansions along the Maine coast, they win national media attention—and the wrath of a reactionary president.

Hatred is human and current. It is an intrinsic part of what can happen between people. Personal experiences can lead people to hate someone. In society and even on a global level, hatred is again and again the motor of misunderstanding and often also of violence between people. Sometimes hate smolders almost unconsciously; at other times he is furious and serves as a flag for serious violence.

"Darkly humorous" is an understatement when it comes to this tale of addiction, homelessness, incarceration, and redemption. Jared Klickstein, the child of two heroin addicts who eventually became addicted himself, takes listeners on a raw and personal journey from his unsettling and secretive childhood in the suburbs to the slums of Skid Row. Through tales of violence, relapse, and deep inner struggle, Klickstein provides a harrowing account of his personal encounter with near-death.

The Coming Healthcare Revolution identifies and describes five top-down macro forces and five bottom-up market forces that have sufficient strength to transform the US healthcare industry from the outside-in. The powerful macro forces are demographic determinants, funding fatigue, chronic pandemics, technological imperatives, and pro-consumer/market reforms.