Strive to provide excellent customer service and aftercare to guests, listeners, and stakeholders of your show. This practice and behaviour are integral parts of customer service. COMETSA Radio Worldwide (CRW) held this conversation during the weekly Tuesday evening show, Digital Online Streaming Mastery—Train The Trainer Version, on September 17th, 2024, from 19h00 to 20h30 (SAST), live over the Podbean Business Platform. The co-hosts and anchors explored the following themes: Who We Are and What We Do, Establishing Your Attitude, Identifying and Addressing Customer Needs, Generating Return Business, In-Person Customer Service, and Ten Things You Can Do to Wow Customers

1. Greet customers with a smile, either in person or on the phone. It may sound corny, but customers can indeed hear the smile in your voice when you talk on the phone.

2. Be helpful, even if there’s no profit in it. Make customers feel your primary concern is being helpful, whether or not you sell them something.

3. Know your Product or Service. If customers feel that you don’t have the knowledge they need, they will look for someone else who does. Your expertise is part of the value you bring to customer interactions.

4. Don’t make customers feel like dummies. Of course, you know more than your customers do about your product or service but don’t make them feel inadequate because they don’t share your expertise.

5. Listen to customers. When dealing with customers, listen more than you talk.

6. Remember that employees will treat customers how management treats them. If treated with consideration and respect, employees will be more likely to treat customers similarly.

7. Make customers feel important and appreciated. When a customer needs help, put aside your work and focus on the customer.

8. Make things easy for customers. Consider making every transaction as fast and effortless as possible.

9. Throw in something extra. Giving customers more than they’ve paid or expected can make them feel you care about their business.

10. Say Thank You. This might seem obvious, but it’s easy sometimes to forget to thank customers for their business. A genuine “thank you” can go a long way toward creating good feelings in customers.

NETWORKING (Outside and Within the Organisation) As A Source of Experts, Personal and Professional (Business) Relationships! Utilise Networking, inside and outside the organisation, as a Source of guest speakers and subject matter experts for your streaming show. During this weekly live show at COMETSA Radio Worldwide (CRW) We discussed the following themes: (1) The Benefits of Networking, (2) Networking Obstacles, (3) Networking Principles, (4) Why Network, (5) How to Build Networks, (6) Recognising Networking Opportunities, (7) Online Networking Tools, (8) Developing Interpersonal Relationships, (9) Common Networking Mistakes, (10) Time Management, (11) Managing Personal and Professional Networks, and (12) Maintaining Relationships over Time.

Gauge the reputation of the Guest effectively to enhance the credibility of your show and the platform. In the information age, personal branding is necessary for the success of any company or individual. Failing to manage personal branding can lead to misinformation about you or your company becoming public. Taking control of your public image is no longer an option. Identifying and using the tools that affect personal branding will ensure the public sees the image you want them to see. A positive brand is necessary for success. You are in control of your brand if you choose to be. When establishing your brand, you must define yourself. Remember that perception is reality, so it is essential that you carefully cultivate your image. When you explain yourself and present this definition to the public, you will reap the benefits of taking control of your branding. It is easy to underestimate the importance of personal branding and avoid actively participating in your brand. The truth, however, is that branding occurs whether you participate in it or not. If you do not take time to brand yourself, the market will brand you, and it may not do it favourably. Customers can bring negative attention to a company or individual, and attention can quickly escalate to the court of public opinion. Taking control of personal branding is necessary to manage your public reputation.

Develop the ability to identify and engage subject matter experts (SME) in the content of your show. Get strategic with Goal-Setting and getting things done (PDC). The word Subject Matter Expert (SME) is self-explanatory, as it refers to someone who is an expert in a specific subject or topic. The journey towards mastery and subject matter expertise starts with acquiring theoretical knowledge through training, lectures, workshops, seminars, webinars, conferences, reading, and attending exhibitions, debates, etc. This is often followed by curiosity, testing and developing concepts formally or informally. Practical knowledge results from converting theories and models into actions. It is applied repeatedly, forms habit and contributes to gaining valuable insights and know-how. That becomes an experience shared with others as an expert until one acquires mastery. The person who reaches this level is or should be regarded as a subject matter expert.

The programme's goals and objectives inform the decision to engage a subject matter expert in your show or any knowledge-based intervention, such as a webinar, seminar, workshop, debate, conversation, or conference, to address a topic. We will examine the platform's vision, mission, and programming philosophy in this case.

COMETSA Radio Worldwide (CRW) presents a live show, Unit 26, Conduct 21, Sourcing Guest & Proposal Writing! Acquire Skills in Proposal Writing and Sourcing Perfect Guests for your Streaming Show. We look into Understanding Proposals, Beginning the Proposal Writing Process, Preparing an Outline, Finding Facts, Writing Skills, Writing the Proposal, Checking for Readability, Proofreading and Editing, and Adding the Final Touches.

Background: Understand the criteria for selecting guests for the digital online streaming show with the right interpersonal skills. Enhance your guest selection process by investigating the themes contained within our Business Academy course, INTERPERSONAL SKILLS (CDC): Verbal Communication Skills, Non-Verbal Communication Skills, Ability to make small talk and move beyond, Moving the Conversation along, Influencing Skills, Bringing people to your side, Sharing your opinion, and Making an impact.

Communicating with Power: The power of communication refers to the ability to influence, persuade, or make an impact. Assertive communication is associated with self-confidence, credibility, and effectiveness.

Some ways you can communicate with power verbally:

• Stick to the point
• Don’t be too casual
• Emphasize key ideas
• Tailor-fit your communication to your audience.
• Connect

Words are powerful communication tools. Indeed, word choice can easily influence the thoughts, attitudes, and behaviour of the people listening to us. Similarly, proper attention to the language of others can give us insight into what they are saying, helping us to respond appropriately and effectively.

Join our Social Collective Learning Community by taking up membership of our COMETSA Membership Club and let us build together here, https://www.cometsamember.com

The four Vaal University of Technology (VUT) graduates and now staff members at JEDD Civils (Pty) Ltd, www.jedd.co.za, Thandeka Mkhwanazi, Tiyiso Maluleke, and Marcia Masia, the experience as WIL students and their transition from the institution of learning to the world of work. They studied engineering at VUT, did their P1 and P2 work-based training at JEDD Civils (Pty) Ltd, and started their careers there. Work-Integrated Learning (WIL) is a structured programme that introduces graduates to the world of work. It is a requirement for the students to graduate from the Universities of Technology (UoTs). It is run by the UoTs Cooperative Education Divisions or Departments, which are charged with establishing relationships with the industry and sourcing work-based learning vacancies as part of the completion of their studies. The benefit for the companies is that they can develop future talent without the risk of employing the graduates upon completion of their studies. However, if the students perform well, the companies have a preemptive advantage over non-participating companies.

This show by COMETSA Radio Worldwide (CRW) is the July 2024 edition of the Vaal University of Technology (VUT) Students Academic Development Support and Work-Integrated Learning (WIL) Live Show, which takes place on the last Wednesday of every month except December and January. In this edition, we honour the university alumnus Mr Walter Mgiba, Managing Director & Operations Director of JEDD Civils (Pty) Ltd, www.jed.co.za, and his four VUT WIL Programme graduates, Thandeka Mkhwanazi, Tiyiso Maluleke, Marcia Masia, and the recently departed Zinhle Manana. They all studied engineering at the Vaal University of Technology (VUT), did their P1 and P2 work-based training at JEDD Civils (Pty) Ltd, and started their careers there.